The latter will be our central example

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Brands like Nike, Adidas, Apple, or the eternal example in advertising, Coca-Cola, have already defined their community and seek to make them fall in love with each campaign. Make them fall in love one by one and the entire community Loyalty can be achieved through a marketing tool based on one-to-one impact, that is, speaking to the tastes of each client, but understanding that he as an individual is highly influenced by his community, so we have to create a strategy to build loyalty. the mass and the individual. How to create marketing for communities.


You must focus your efforts on elements that satisfy your USA WhatsApp Number Data community, if you don't have it yet, define it, conquer it and don't stop flirting. Think that it is like the person you like and want to be your boyfriend or girlfriend, you have to do actions that that person likes, that give them value and that entertain them. Step by step they will become more interested in you and what you offer. After having her by your side, you must continue doing whatever is necessary so that she never leaves your side, unlike love, brands do not only seek to conquer just one, since a brand has to do it with thousands of them to to be able to have a stable and solid community.





Examples Brands such as Harley Davidson, Coca-cola, Nivea, Heineken or Nike. The latter will be our central example brand to convey a key point.  Analyzing in depth, we find that Nike not only sells sports shoes, but also sells experiences and emotions. We discovered that they carry out the famous K race, which brings together thousands of people with the same goal, offering them something beyond products, opening the opportunity for them to feel good about themselves. The brand perfectly understands the feeling of crossing the finish line after arduous physical effort. In addition to the race, the brand created an app: Nikerunning to establish a daily connection with its community(s).