The engine processes the user search request by running it through the content in the database hits that the search engine comes up with And based on the level of compatibility the higher it is in terms of nearness the higher it would be displayed Search engines make use of certain complex algorithms to select the best results This is done by considering and observing the readability relevance compatibility and target audience Like most things these algorithms change constantly And there exist few ways to figure out the patterns
However the basics remain the same The role of SEO is to make sure that the companys website is high on the list displayed after hitting the search bar that looks past the first eight hits presented You know youre desperate when you move to the second India Phone Number page of your browser And companies are aware of this too Therefore to make sure that their websites rank high in the hierarchy they utilize Search Engine Optimization to the best of their potential Lets break down some of the reasons why SEO is of the utmost importance for small business growth Key Benefits of SEO for Your Business Growth Improves Ranking
The driving factor of SEO necessity is its ability to improve the companys ranking The base task of SEO is to improve the websites ranking in question The higher you rank the more popular the website is It has been established that people most often do not extensively search never looking past the first few hits This is due to the vast amount of information available on the internet that makes it possible to get everything you need by merely looking into a handful of websites Therefore websites need the potential of SEO to increase their rankings It is a common belief that the first few websites contain all that is to the search .